Christmas. Thanksgiving. Easter. Spring Break. All these special holidays and the time periods associated with these holidays are guaranteed seasons when your Florida-based vacation home will be booked. It’s during the low season months like September and October, where you will feel occupancy rate decreasing.
According to a recent study by PhoCusWright, a marketing research firm based out of Sherman, Connecticut; Vacation rentals properties are a $24 billion business in the U.S. Those numbers alone, suggest that people are still constantly going on vacation. Even through an economic digression, vacation rental numbers steadily increase.
Playing with the price of your vacation rental and keeping it competitively priced will guarantee that you will see rental income. Constantly keep an eye on the ever-evolving market. Increase prices during peak seasons and decrease prices during low season. Increase minimum night stays during high season, and decrease minimum night stays during low season.
Setting the price for your vacation rental and forgetting about it for the entire year will do you absolutely no justice. You have to stay aggressive and modify your pricing. Look at your competitors and see what their rates are. Being competitive in the marketplace is a must.
Florida Spirit Vacation Homes has been managing properties for the past 14 years. Our vacation homes are located on the outskirts of Orlando near Disney World. We know how to watch the market and price our vacation homes just right. We keep our homeowners happy and they love seeing us bring in that rental income for them. For Property Management help or to inquire about services, contact us!
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